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Positioning Principles • Fries 8/10 rule The fry station is a critical part of the production area, and must be assigned to a dedicated crew person when there are 8 crew on shift for an instore or 10 crew on for a Drive-Thru. Wendy's on the other hand has a different positioning. eBook includes PDF, ePub and Kindle version. They both differ from our strategy. Brand Positioning is a marketing term which me Segmentation :. The positioning strategy of McDonald’s was outstanding since the initial stage. There strategy and positioning is directed to satisfy this sector of the market. get the mcdonalds shift positioning guide belong to that we present here and check out the link. Strategic Positioning is defined as doing different activities than your competitors or doing the same activities differently. 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